Repatha: Website
Role: Art Direction
Services: Website Update • Regulatory
-
Update the Repatha DTC site with information around a Voice Assistant Feature for both Alexa and Google Assistant.
Objectives:
1. Design and development of global banner that is simple and subtle (to not take away from the Claim & Copay directives).
2. Design and development of a new page that will be accessed by clicking on the global banner. This new page will house content similar to https://home.anthem.com/alexa/ where there will be information for the customer around the new Google/Alexa Voice Assistants.
3. Interstitial banner—When the user clicks from the new page, they will be directed to either the Amazon Skill Store or the Google Action Store. However, there will need to be an interstitial banner to inform the user they are leaving the website.